marketing

Congratulations, your brand is about to be obsolete by R/GA

March 15, 2011
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Worth a look…..some slides from a talk given by William Charnock and Andrea Ring of RGA at #SXSW this week. Congratulations, your brand is about to be obsolete View more presentations from william charnock

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How Consumer Attitudes and Behaviors are Shaped in Social Media: 10 Essential Rules You’ve Never Heard – But Need to Know by Taddy Hall

April 6, 2010
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In the vast ocean of information written about social media over the last few months, we enjoyed this post by Taddy Hall in imediaconnection’s blog: These days, everyone seems to have advice about how to run your social media marketing program. There are so many tips floating around, it’s hard to know what truly essential [...]

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Three Instantly Effective Social Media Approaches

December 15, 2009

Starting out in social media can be very daunting for many brands – especially when resource may not be there to hire ‘experts’ instantly. Alexandra Samuel recently wrote this piece in the Harvard Business Review. If you’re new to social media, we thought it may be helpful. If you’ve got an experienced social media team, [...]

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Voice of the Brand

December 14, 2009
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